Manufacturing

Onboarding 64 new buyers in one quarter.

A casting supplier story — how a verified Sourceby profile and capability data led to 64 RFQ invites in a quarter.

Feb 16, 2026 7 min read Rajkot, IN
KP
Ketan Patel
Director u00b7 Iron Foundry Co.
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Section 01

The challenge: capability nobody could see

Iron Foundry Co. pours grey and ductile iron castings up to 500 kg — capability that buyers in three states needed but could not easily find. Growth ran on referrals and trade shows: slow, expensive, and capped by how many plant visits the sales team could physically do.

Section 02

What changed: a complete, verified profile

The team treated their Sourceby profile as the product it is. They documented processes, weight and tolerance bands, materials, certifications, and capacity — then completed verification so buyer-side matching could trust the data.

  • Capability data structured for matching, not brochure copy
  • Certifications and verification badges kept current
  • Capacity signals updated quarterly so invites match real availability
Section 03

Results: 64 buyer invites in a quarter

In the first full quarter after completing the profile, Iron Foundry received 64 RFQ invitations from buyers they had never spoken to — a 96% profile-fit rate on the invites, because matching had real capability data to score against. They converted 12 into awards.

Supplier-side lesson
The profile is not marketing. It is the input to every buyer's matching run — incomplete data means invisible capability.
Section 04

What to copy

If you supply rather than source: complete the profile before anything else, verify early, and refresh capacity dates. The invites that arrive already fit — the effort goes into quoting, not explaining what you do.

Topics
#castings #supplier-profile #supplier-side #growth

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